February 18th, 2025
The latest hotel technology news and trends cover everything from upgraded self-serve tech to conversational AI to robots that take care of logistical tasks. It's an exciting time to stand at the forefront of innovation with new hotel and hospitality tech products (hospitality TVs, hotel TV systems, appliances, etc) on the horizon.
Hotel tech products have come a long way in recent years as brands adopt a more innovative mindset where better hospitality technology improves the guest’s experience. Here’s a peek at the top news and hotel technology trends driving the hospitality industry’s evolution in 2025.
London-based software company Lighthouse, which assists approximately 70,000 hotels and rental accommodations—including brands like Radisson, Accor, and IHG—in optimizing room pricing through AI-powered data analysis, has been valued at over $1 billion after raising $370 million from KKR.
Guestline has unveiled a new AI-driven revenue management system designed to provide unparalleled insights for pricing and revenue agility, specifically tailored for independent hotels and groups.
Flywire has expanded its travel payments technology by acquiring Sertifi, a company known for its dedicated hotel software integrations into major Property Management Systems and Events & Catering systems, aiming to automate critical hospitality workflow processes.
Aptech has introduced the PVNG Fixed Asset Management (FAM) solution, an interactive platform designed to help hotel organizations manage, update, and report on assets across multiple locations efficiently.
The 22nd Annual International Hotel Technology Forum (IHTF) is scheduled for March 18-20, 2025, at the Tivoli Marina Vilamoura Algarve Resort. This event aims to showcase the latest advancements in hotel technology, focusing on enhancing guest experiences, boosting revenue, and increasing operational efficiency.
Below are the news articles for hospitality tech in 2022 and 2023.
Hotels are increasingly adopting AI-based dynamic pricing systems to automatically adjust room rates based on demand, competitor pricing, and guest behavior. This technology allows real-time pricing adjustments, especially useful during high-demand periods, maximizing profitability without manual intervention.
The use of robots in hospitality continues to grow, with applications ranging from delivering room service and luggage to performing cleaning tasks. Robots like Richtech Robotics’ "Adam" have become a staple at tech expos, highlighting their role in both guest interaction and operational efficiency.
Hotels are embracing mobile keys that allow guests to unlock their rooms using smartphones via Bluetooth. This technology enhances security, reduces lost-key issues, and aligns with growing consumer preferences for contactless interactions.
LG and Samsung both implemented Chromecast and Airplay to their hospitality TVs as a norm in the summer of 2024. This move further improved guest entertainment experiences at hotels and hospitality businesses.
Sustainability remains a key focus for hotels, with some properties adopting energy-positive strategies—generating more energy than they consume. This approach not only reduces carbon footprints but also boosts brand image, aligning with guests' increasing eco-consciousness.
Mobile apps and smart devices are becoming central to guest experiences, allowing guests to check in, control room settings, and order services through their phones. This shift not only meets modern expectations but also improves operational efficiency for hotels.
This article from HotelTechnologyNews.com covers the implementation of personalization to the hotel guest experience using data and other tech services. Personalization is seen as more than just an addition these days and more of a necessity.
HospitalityTech.com highlights some tips and tricks to help hospitality businesses capture more corporate clients. In an article provided by the CEO of TreviPay you can find out about how to capitalize on tech to maximize existing services and further drive the acquisition of corporate travelers.
The CTO and Founder of BrainBox AI chimes in on ways that artificial intelligence is redefining the hotel industry. Find out how AI can benefit supply chain management, the client experience, and financial operations.
A recent survey of hoteliers and hotel managers found that a majority believe that revenue management services will improve their overall profitability. Find out more about revenue management services in the hospitality industry in the article.
Advancements in Google Ads technology look promising with the possibility of increased bookings and overall revenue generation for hoteliers. Find out more in the HospitalityTech.com article.
Staffing is a big challenge for hoteliers, and there is new technology out there to help with solutions in this area of the business. Find out more about the latest staffing tech options.
Obvlo set a new benchmark for generating the fastest dynamic hotel destination guides in the world. The platform delivers premium, in-depth, up-to-date and personalized guides for any destination on our planet. Find out more in the article.
Here's the Twitter account of @Hotel_Tech_News, so you can stay informed on the latest news and trends in the industry.
Another great resource of hospitality news and trends is HotelNewsResource.com. There are articles updated daily with filters for different categories and regions across the globe.
The Hotel of Tomorrow Project – a leading hospitality industry think tank – has pinpointed seven hotel concepts that will pave the way for future tech. But which trends will come first? The answers may surprise you if you’re unfamiliar with the latest products on the market. To learn what to expect down the line, read more.
The hotel tech landscape can be uncertain without specific use cases for new products. Nowadays, with so many options from which to choose, digital transformation is how brands can differentiate themselves, but which products and services will have the most significant impact? It's not such an easy choice, so read more to see what they are.
In the wake of the COVID-19 pandemic, hotels have taken self-service tech to new heights, with some brands delivering a truly contactless experience. Yet, what’s the competitive advantage that hotels gain by going all-in with self-service hotel technology products? To see the latest numbers from a study by Oracle Hospitality, read more.
Many industries have already endured the automation craze, and some have demonstrated more success than others. Today, it’s the hospitality industry’s turn to make the best use of automated data and systems, but how? The situation is urgent as the hospitality industry is still climbing back to pre-COVID occupancy. Read on, and see how new hotel tech can lead to higher profitability.
QR codes allow consumers to access online information with smartphone cameras, but will they also work for hotels? Some hotel brands already use QR codes, whereas others are falling behind the trend. The trick, according to HotelTechnologyNews.com, is to take QR codes to the next level. To learn how they can benefit guests and hotels, read more.
This article from Lodging Magazine should give hotel brands plenty of food for thought because it shows why they need better internet connectivity on-premises. It’s not as easy as adding more network devices, and here’s why. Read more, and see how some hotels are upgrading their digital infrastructure for high-speed connections.
If your hotel offers fitness amenities, the time is now to consider upgrading to next-gen equipment. The catch is that, with so many next-gen fitness products on the market, it’s becoming more challenging to integrate them with hotel tech. To learn about the five steps to improving the guest's experience, read on to see how to incorporate fitness tech.
Cloud technology is nothing new since it's been on the market for over a decade. Still, hotels are playing catch up, yet the latest cloud-based hotel management software allows those brands to innovate. Here are five reasons why moving to the cloud is long overdue. Read on to see how hotel managers can improve operations in the cloud.
Why does hotel tech count more than you think? Are guests used to using AI voice commands on their smartphones, or are other technologies playing a part too? You'd be wrong to assume AI has no place in hotel technology products because there are many opportunities to improve the guest's stay. The challenge is finding ways to integrate conversational AI into a hotel's current digital infrastructure. Here's a close look at the trend if you want to read more about how AI can work in hotels.
People are traveling once again now that the COVID pandemic is in its waning days. Hotels across the board have worked hard to improve health and safety by increasing contactless services. Still, the question is this: has this trend led to greater guest satisfaction overall? This new research conducted by J.D. Power suggests there are missed opportunities since satisfaction is declining as business returns. To see the numbers, read more.
The latest hotel tech news is promising. New hotel tech products keep hitting the market, but some have been more successful than others. Either way, the idea is to integrate better tech and be fearlessly disruptive and innovative – a real challenge for an industry that hasn’t traditionally evolved as fast as tech. Here are the top eight disruptive hotel tech trends in 2022 and beyond. Read on to see what the latest hotel technology trends are. As you can see, the latest hotel technology news shows that the industry is still recovering from the COVID pandemic’s impact, yet there’s plenty of room for optimism moving forward.
Keeping track of trends can make a difference when upgrading your hospitality business. Discover a few noteworthy hotel technology trends to watch for in 2023.
The major hotel chain’s 2026 hospitality TV brand standards for size & features. Our hotel tech product team put together a list. Compare now.
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